Atlas was present at Feicon2026, the largest civil construction fair in Latin America, reinforcing our commitment to innovation, proximity and market development. It was four intense days, with a full booth, relevant connections and a lot of demonstration in practice alongside customers, partners and professionals from all over Brazil.

Our booth, inspired by the celebration of our 60th anniversary, was designed to provide a complete experience, connecting our history with the future of the brand. More than presenting products, we create a living environment of exchange, relationship and experimentation.

We took to the fair launches that mark the beginning of 2026, with emphasis on the Airless PW5000, mass projection equipment, reinforcing our investment in technology and efficiency on site, a solution developed for high performance, with power and capacity that guarantee high productivity and uniform finishing in professional applications.

Still thinking about the ergonomics, health and comfort of the Painting professional we present at the fair the new Multiple opening easy lock extender, available in 2 sizes, we also highlight the new Abrasive Discs screened and ceramic screened with different grains, we also present the Strip Remover and cleaning Disc, expanding our portfolio for more efficient surface preparation and less dust generation.

At Atlas Casa, we reinforce our growth with solutions that are gaining more and more space in residential projects. We present the American Sink Valves in Stainless Steel 201 and 304, which offer efficient sealing and manual control of opening and closing, we also brought the robust 1/2" metal ball faucet, designed for gardens and outdoor areas and the strengthening of the premium seating line, in addition to mechanisms and hydrosanitary items that combine durability, practicality and easy installation.

Another great highlight of our participation were the two demonstration areas, where visitors could test, in practice, the RoloSedaTek with the new extenders and the Atlas Powertech power tools.

We received caravans of painters from different regions of Brazil at our booth, further strengthening our connection with those who make the work happen every day.

During Feicon 2026, we also had the recording of the AtlasPlay podcast, bringing together customers and partners in a chat about the current scenario and opportunities in the sector.

Feicon 2026 was, once again, the ideal event to present our launches, strengthen partnerships and generate new business opportunities. We left this edition with very positive results and the certainty that we are on the right track.

We move forward, with new launches planned throughout the year and with the commitment to continue offering complete solutions that facilitate the daily lives of those who build, paint and transform.